On-page SEO refers to optimising that part of SEO that are under your control like url optimization, content optimization, title optimization, image optimization and many more. This session comprises of complete guide for On-page SEO which may result in high traffic and growth in our website.
Title Tag
Title tag optimization is an essential aspect of on-page SEO that involves creating an effective title for a webpage to improve its visibility and ranking on search engines. The title tag is an HTML element that describes the title of a webpage and appears in the search engine results page (SERP) as the clickable link that users click on to access the page.
Meta Description
Meta description is an HTML attribute that provides a brief summary of the content of a webpage. It appears below the title tag in the search engine results page (SERP) and provides additional information about the content of the page.
Meta Keywords
Meta keywords were a common on-page SEO element that allowed website owners to include a list of relevant keywords in their website’s code.
URL Optimization
URL optimization is an important aspect of on-page SEO that involves optimizing the URLs of web pages to make them more user-friendly and search engine-friendly. A well-optimized URL can help search engines and users understand the content of a page, and it can also improve the overall user experience of your website.
Keyword Density
Keyword density is the percentage of times a keyword or phrase appears on a webpage compared to the total number of words on the page. In the past, it was believed that having a high keyword density could improve a webpage’s ranking in search engine results pages (SERP).
Grammar
Grammar and spelling are important elements of on-page SEO, as they can affect the readability and credibility of your content. Poor grammar and spelling mistakes can negatively impact the user experience, making it difficult for users to understand your content and reducing the likelihood that they will stay on your website or share your content with others.
Plagiarism
Plagiarism is a serious issue in on-page SEO and can have severe consequences for your website’s ranking and reputation. It refers to the practice of using someone else’s content without proper attribution or permission. Search engines penalize websites that use duplicate content, and users are less likely to trust and engage with websites that publish plagiarized content.
Keyword Cannibalisation
Keyword cannibalization occurs when multiple pages on a website are targeting the same keyword or keyphrase. This can cause confusion for search engines and can negatively impact the ranking of the affected pages. When multiple pages on a website are competing for the same keyword, it can be difficult for search engines to determine which page to rank for that keyword, and it can also dilute the relevance and authority of the individual pages and many more.
Conclusion
Complete overviewing On-Page will result in better crawling, better indexing as well as better ranking in Serach Engine Result Page and we can able to get a competitive edge over our competitor get the chance of ranking in same keyword in which our competitor are ranking.
Anticipating that for have a great pleasure in learning.
