Technical SEO refers to the process of optimising the technical aspects of a website in order to improve its search engine visibility and user experience. Technical SEO improves website’s architecture, code, and performance to ensure that it is easily crawled and indexed by search engines and that it provides a good user experience to visitors. Knowing a checklist of technical SEO will improve the trustworthiness and ranking in SERP. Here we can begin the descision on complete guide on technical SEO
Sitemap
A sitemap.xml file is an important component of technical SEO as it provides search engines with a blueprint of the structure and organisation of a website’s content. A sitemap.html is a human-readable version of a sitemap, and it is designed to help website visitors navigate a site’s content more easily. While a sitemap.xml file is intended for search engines and web crawlers to understand the structure of a website, a sitemap.html file is primarily intended for human visitors.
Robots.txt
It tell the search engine crawler or search spider to which pages or sections of their website should not be crawled or indexed by search engines.
Optimizing JS and CSS
Optimizing the javascript and CSS willlead to increase in website performance as well as user experience. This will lead to increase in website speed, Better SEO, Mobile optimization and many more.
SSL Certificate
It establish secure layer between the webserver and web browser. It is used to encrypt data that is transmitted between the server and the browser, ensuring that the data remains private and secure.
Canonical Tag
A canonical tag is an HTML element that tells search engines which version of a web page is the preferred or canonical version. This is important when there are multiple versions of the same content on different URLs, such as when a website has a printer-friendly version of a page, or when a page can be accessed with or without the “www” prefix in the URL.
Redirection
Redirection is the process of forwarding one URL to another URL. This is typically done when a website is redesigned or when the URL of a specific page is changed for some reason. There are several types of redirections, including 301, 302, and 307 redirects.
W3C validation
W3C validation refers to the process of checking a website’s code against the web standards set by the World Wide Web Consortium (W3C). The W3C is an international community that develops open standards for the web, and their standards ensure that websites are accessible, interoperable, and well-structured.
Open Graph tags
Open Graph tags are a set of metadata tags that are used to define how a web page is shared on social media platforms, such as Facebook, Twitter, and LinkedIn. These tags provide information about the page’s content, such as its title, description, and image, which is used to generate a preview of the page when it is shared on social media.
Conclusion
So, here we can conclude that techincal seo plays an very important role in increase in your website traffic and visibility.
Hope this article is helpful in conveying the topic complete guide on technical SEO